WorldMate® Rides Alongside The New HP iPAQ Travel Companion
The leading travel application to be embedded in the HP iPAQ rx5000 series


Lod , Israel , October 30, 2006 – MobiMate Ltd. announced today that its WorldMate Standard Edition 2006, an industry leading mobile travel service, will be pre-installed in the HP iPAQ rx5000 Travel Companion*. WorldMate provides portable devices with highly relevant and helpful travel content to make travels easier and more enjoyable.

“WorldMate has been recognized by market-leading mobile device manufacturers including HP as a key feature of their offerings, and especially so on devices with a strong personal navigation focus,” states Nadav Gur, MobiMate's CEO. “Customers will find the services WorldMate includes as must-have components.”

"The HP iPAQ rx5000 series Travel Companion provides customers with a great mobile experience, allowing travelers to navigate, stay connected and be entertained when on the move,” said David Risdal, worldwide iPAQ product manager, Personal Systems Group, HP. “WorldMate services are natural complements to our device and customers will enjoy WorldMate's many valuable features.”

WorldMate 2006 Standard Edition provides a host of travel related services such as weather forecasts, daily currency exchange rates, measurement converters, world clocks, and more. The program will be pre-installed on the HP iPAQ rx5000 series and ready to go right out of the box. Customers will have the option to upgrade to WorldMate Professional Edition 2006, which provides several enhancements including flight schedules for over 800 airlines, real-time flight status, and enhanced weather services.

About WorldMate

WorldMate® is the world's leading mobile travel and itinerary management service, providing subscribers with a host of services for travel planning, travel execution and travel reporting. Mobile services range from weather and currency information to flight schedules and real-time flight status. Utilities include travel expense reporting, itinerary planning and exchange, currency conversion, calculators, world clocks and much more. The WorldMate product line is available on nine (9) platforms including Java, BlackBerry®, Palm OS®, Microsoft Windows Mobile for Pocket PC, Palm and Smartphone, Symbian UIQ, Series 60, Series 80 and 90 Communicators and Desktop PC. It is the only mobile application worldwide to have been a top-10 best seller on more than 5 platforms to date.

WorldMate® is the seven-time recipient of the Handango Champion award in the several categories, and has received countless wireless developer accolades and endorsements from Nokia, Palm, Sony Ericsson and Symbian, as well as awards from industry specific eZines such as PC Magazine, ZDNet, PocketPC Magazine, Geek.com and others.

For more information about WorldMate®, please visit http://www.mobimate.com .

*Disclaimer: Some of WorldMate's services require Internet connectivity .

About MobiMate Ltd

MobiMate is the clear leader in the mobile travel-related services category with WorldMate – the leading mobile travel service. MobiMate's unique approach to the Mobile Internet sees the product as a combination of clever, attractive and user-friendly software, valuable content and services from recognized sources, and an on-line service delivering this content to the end-user's device. This approach has brought WorldMate to the esteemed position it now occupies – a best seller over multiple mobile device platforms. MobiMate's leadership in this space has been recognized by leading handset and PDA vendors who bundle MobiMate products with their devices, including Nokia, Sony-Ericsson, HP and others.

MobiMate and WorldMate are registered trademarks of MobiMate, Ltd. All other trade names and trademarks are the property of their respective holders.

                                     



Press Contact Information:
Aaron Katz
Marketing Manager
MobiMate Ltd.
Tel: +972 (8) 9223622
E-Mail: press@mobimate.com
T: + 972 8 922 3622
E: press@mobimate.com
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