DateMate™, the leading mobile event manager, now available for the Symbian UIQ OS-based Sony Ericsson P800 Smartphone

LOD, Israel, September 8th, 2003 - MobiMate Ltd. announced today the release of MobiMate's DateMate for the Symbian UIQ platform and specifically the Sony Ericsson P800 smartphone. This is the first Symbian smartphone supported by DateMate, a unique event-management and reminder service, originally published for PDA platforms. DateMate joins MobiMate's WorldMate™, which has become an instant hit with P800 users and the No. 1 best-selling Symbian application since its release 6 months ago.

"We are very excited to see the high level of quality and innovativeness with which the members of our Developer Program keep creating useful and fun applications that evolve the use of our phones. We are looking forward to more applications from MobiMate, and hope that DateMate will become as successful and popular as WorldMate in the Sony Ericsson Application Shop," says Ulf Wretling, Director of Sony Ericsson's Developer Program.

Nadav Gur, MobiMate's CEO, declares, "Sony Ericsson's smartphones possess a unique combination of phone and handheld computing functionality. The utility of a service like DateMate is clearly recognized on such a platform."

DateMate is a leading mobile event management application for smart-phones and handheld computers, with dozens of thousands of users worldwide. DateMate helps a user remember key events - from birthdays and anniversaries through Holidays to trade-shows. Its key features include recurring and singular event entry and display, event alerts, synchronization of events with the built-in Agenda, importing of events from external databases and more. In addition to Symbian OS, the product is available for the Palm OS® and Pocket PC® platforms.

About WorldMate®
WorldMate® is the world's leading mobile travel and itinerary management companion service, providing subscribed users with the ability to create, plan, manage and send travel-related trip itineraries in six (6) languages and on eight (8) platforms including Java, Blackberry, Palm OS, Microsoft Windows Mobile (Pocket PC), Symbian UIQ, Series60, Series80 Communicators and Desktop PC.

WorldMate® is the three time recipient of the Handango People's Choice Awards in the Travel and Business Enterprise categories, and has received countless wireless developer accolades and endorsements from Nokia, PalmOne, Sony Ericsson and Symbian, as well as awards from industry specific eZines such as PC Magazine, ZDNet, PocketPC Magazine, Geek.com and others.

For more information about WorldMate®, please visit www.mobimate.com/worldmate

About MobiMate®
MobiMate® is a mobile application developer with numerous award winning travel and itinerary management product lines and hundreds of thousands of subscribed users worldwide. MobiMate's strategic partners include Nokia, Orange, The Weather Channel Interactive® Inc., Symbian, Handango, OAG, Sony Ericsson, Hewlett Packard and others, providing global distribution and international sales of the flagship WorldMate® product, which is available in Professional, Standard and Desktop Editions on multiple wireless platforms including Java, Blackberry, Palm OS, Microsoft Windows Mobile (Pocket PC), Symbian UIQ, Series60, Series80 Communicators and Desktop PC.

For more information about MobiMate, please visit http://www.mobimate.com/company/index.shtml

MobiMate® and WorldMate® are registered trademarks of MobiMate, Ltd. The Weather Channel™ and weather.com are trademarks or registered trademarks of The Weather Channel Interactive ® Inc. All other trade names and trademarks are the property of their respective holders.


Press Contact Information:
Nir Galili
MobiMate, LTD.
T: + 972 8 922 3622
E: press@mobimate.com
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